Shawna Roch is an Entrepreneur, Sales Trainer, Speaker, Author, and Thought Leader with 25 years of experience in the HVAC Industry. As the former Western Canadian Marketing Manager for a leading Heating, Air Conditioning, and Plumbing Wholesaler, she brings extensive knowledge in strategic marketing. With expertise in existing building sales and project management, Shawna has specialized in commercial equipment, including chillers, cooling towers, pumps, and rooftop units. Her years of selling controls to wholesalers and distributors across multiple provinces showcased her talent for driving sales and developing contractor product training. As a Residential Equipment and Controls Sales Rep for a decade, she consistently achieved top sales performance, earning numerous awards and recognition. Shawna's outstanding achievements include tripling residential sales in under a year and surpassing previous control sales records within six months.

As an Sales Trainer, Speaker, Author, and Thought Leader, Shawna Roch is committed to sharing her extensive sales expertise and insights with audiences worldwide. Her engaging presentations and thought-provoking content inspire individuals and organizations to unlock their full sales potential and achieve unparalleled success in the HVAC industry. With Shawna's guidance, businesses can leverage her wealth of knowledge to optimize their operations, drive growth, and reach new heights of excellence. Shawna's passion for the industry, coupled with her exceptional track record, makes her a sought-after sales expert and a true asset to the HVAC community.